AI Insights · Timothy · July 2025
Top 5 Social Apps on Android in the US: Q2 2025 Performance
Discover the performance trends of the top 5 social apps on Android in the US during Q2 2025, including insights on downloads, revenue, and active users.
In the second quarter of 2025, the top social apps on the Android platform in the United States showcased distinct trends in downloads, revenue, and active user engagement. Here's a look at the performance of these leading apps, based on data from Sensor Tower.
TikTok - Videos, Shop & LIVE experienced notable fluctuations in weekly revenue, peaking at approximately $8.4M in late April, before stabilizing around $7.3M by the end of June. Downloads saw a moderate variation, reaching a high of 516K in early April, while active users consistently grew from 28.6M to 30.7M throughout the quarter.
Grindr - Gay Dating & Chat saw a steady increase in revenue, culminating in $571K by the end of June. Downloads also rose, notably climbing to 23K in the last week of June. Active users showed some variability, peaking at over 1M in mid-May.
Bigo Live - Live Streaming App maintained a consistent revenue stream, ending with $526K in the final week of June. Downloads peaked mid-April at 76K, while active users increased steadily, reaching 731K by quarter's end.
Facebook experienced a gradual increase in revenue, reaching $380K by late June. Weekly downloads varied, peaking at 228K in mid-April. Active users remained robust, closing the quarter at 119M.
Instagram showed an upward trend in revenue, finishing at $392K. Downloads saw fluctuations, with a peak of 336K in mid-April. Active users remained stable, around 58M throughout the quarter.
These insights reflect the dynamic nature of the social app market in the US, with varying trends in user engagement and monetization strategies. For more detailed analytics, visit Sensor Tower.
